How much money do you want to make?

That is the question that many business owners ask themselves when they are deciding what to do with their website. If the answer is “a lot,” then you should be focusing on conversion rate optimization strategies.

Many businesses spend time trying to increase traffic to their website and fail to improve the conversion rate once they get there. This is a huge mistake.

In this blog post, we will discuss 11 steps that will help increase your conversion rates and generate more revenue for your business!

revenue, business, growth @ Pixabay

Step #11:

Optimize Your Website Copy Do you know what your visitors want? Probably not.

Even if you did, it is unlikely that they will tell you in plain English! This means that most of the time when creating website copy, we are left to guess at what our visitor wants and needs from us.

Not so great for conversion rates or customer retention – but luckily there are a few things that can help with this. One way is by conducting usability tests on your site where potential customers provide feedback about their experience on your site (what worked well for them and what didn’t).

You can also test out different versions of landing pages using A/B testing software and analytics programs like Google Analytics to identify which ones work best.

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