The Snapchat Planet Order: A New Way to Explore the World

With over 280 million daily active users, Snapchat has become one of the most popular social media platforms in the world. Known for its disappearing photos and videos, Snapchat has revolutionized the way we communicate and share moments with our friends and followers. However, Snapchat is not just limited to personal interactions; it has also introduced a unique feature called “Snapchat Planet Order” that allows users to explore the world in a whole new way. In this article, we will delve into the details of Snapchat Planet Order, its benefits, and how it can enhance your Snapchat experience.

What is Snapchat Planet Order?

Snapchat Planet Order is a feature within the Snapchat app that enables users to view and explore different locations around the world. It provides a curated collection of snaps from various users in a specific geographic area, allowing you to virtually visit and experience different places without leaving your home. Whether you want to see the bustling streets of Tokyo, the serene beaches of Bali, or the iconic landmarks of Paris, Snapchat Planet Order has got you covered.

How Does Snapchat Planet Order Work?

Snapchat Planet Order uses geolocation data to determine your current location and suggests nearby places for you to explore. When you open the Snapchat app, you can access the Planet Order feature by swiping right on the camera screen. This will take you to the Discover page, where you can find a variety of content related to different locations.

Once you select a specific location, Snapchat will display a collection of snaps from users who have shared content from that area. These snaps can include photos, videos, and even augmented reality (AR) experiences. You can swipe through the snaps to get a glimpse of what it’s like to be in that location and immerse yourself in the local culture.

The Benefits of Snapchat Planet Order

Snapchat Planet Order offers several benefits that make it a unique and valuable feature for users:

  • Virtual Travel: With travel restrictions and limitations due to the COVID-19 pandemic, Snapchat Planet Order allows you to satisfy your wanderlust by virtually exploring different places around the world. It provides a sense of escapism and allows you to experience new cultures and destinations from the comfort of your own home.
  • Discover Hidden Gems: Snapchat Planet Order not only showcases popular tourist attractions but also highlights lesser-known spots and hidden gems. This gives you the opportunity to discover unique places that you might not have come across otherwise.
  • Real-Time Updates: The content on Snapchat Planet Order is constantly updated, providing you with real-time snaps from different locations. This ensures that you stay up-to-date with the latest happenings and events around the world.
  • Authentic User-Generated Content: Unlike traditional travel websites or guidebooks, Snapchat Planet Order features content created by real users. This user-generated content provides a more authentic and personal perspective of a location, giving you a genuine feel for what it’s like to be there.
  • Interactive and Engaging: Snapchat Planet Order goes beyond just static photos and videos. It incorporates interactive elements such as AR filters and lenses, allowing you to engage with the content and have a more immersive experience.

Case Studies: How Snapchat Planet Order is Changing the Game

Several brands and organizations have leveraged Snapchat Planet Order to enhance their marketing strategies and engage with their audience in innovative ways. Let’s take a look at a few case studies:

1. Tourism Australia

Tourism Australia, the official tourism organization of Australia, partnered with Snapchat to promote the country as a travel destination. They created a dedicated Snapchat Planet Order channel showcasing different regions of Australia, including Sydney, Melbourne, and the Great Barrier Reef. By sharing captivating snaps and AR experiences, Tourism Australia was able to attract a younger audience and generate interest in visiting the country.

2. National Geographic

National Geographic, renowned for its stunning photography and exploration of the natural world, utilized Snapchat Planet Order to bring their content to a wider audience. They shared snaps from their photographers and explorers, taking Snapchat users on virtual journeys to remote and exotic locations. This collaboration allowed National Geographic to reach a younger demographic and inspire them to appreciate and protect the planet.


1. Can I contribute my own snaps to Snapchat Planet Order?

Yes, you can contribute your own snaps to Snapchat Planet Order. When you are in a specific location, you can capture photos or videos and share them on Snapchat. If your content meets certain criteria, it may be featured in the Planet Order collection for that location.

2. How often is the content on Snapchat Planet Order updated?

The content on Snapchat Planet Order is updated regularly. The frequency of updates depends on the popularity and activity of a specific location. Popular tourist destinations and events tend to have more frequent updates, while lesser-known places may have less frequent updates.

3. Can I save snaps from Snapchat Planet Order?

No, snaps from Snapchat Planet Order cannot be saved directly. Snapchat’s core feature is the ephemeral nature of its content, and this applies to snaps in the Planet Order as well. However, you can take screenshots or use screen recording tools to capture the snaps if you want to save them.

4. Is Snapchat Planet Order available in all countries?

Snapchat Planet Order is available in many countries around the world. However, the availability of specific locations within the feature may vary. Snapchat continues to expand and add new locations to the Planet Order collection, so it’s worth checking if your desired location is included.

5. Can I use Snapchat Planet Order without sharing my location?

Yes, you can use Snapchat Planet Order without sharing your location. However, sharing your location allows Snapchat to provide more accurate suggestions and content based on your proximity to different places. If you choose not to share your location, the feature will still work, but the recommendations may not be as personalized.


Snapchat Planet Order is a unique feature that allows users to explore different locations around the world through curated snaps and AR experiences. It offers virtual travel, the discovery of hidden gems, real-time updates, authentic user-generated content, and interactive engagement. Brands and organizations have also leveraged Snapchat Planet Order to enhance their marketing strategies and engage with their audience in innovative ways. Whether you’re a travel enthusiast or simply curious about the world, Snapchat Planet Order provides a new way to experience and connect with different places, all from the palm of your hand.

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