3M preferred means excellence, and every business achieves it. Every other venture also wants to do business with the one that has earned it. Getting the status is quite hard as you get recognized as an industry leader.
To gain the 3M preferred converter status is one of the highest honors a business can attain in the converting venture. It shows that your company has a complete understanding of the industry. It also confirms that the industry is also trustworthy and willing to do business with you.
That’s only a snippet of what a 3M preferred status can do for your converting business. There’s still some more that shows why it matters to have the 3M status for your converting business.
What It Means to Have 3M Preferred Status
It has to mean something to say, “We are 3M Preferred,” or else anyone would have that status in their converting business. This aspect is what it means to be able to use those words
• Excited to try new tech and products
Not many businesses are pretty excited to try out new products, but once you have this status, it means you are willing to try them out. Most companies will want to bring their products your way to test them out.
• Sells a good number of 3M products
When you sell a large volume of 3M products, it means that your business gets set to grow as buyers can easily trust the products you are selling
• Maintain a high level of excellence
To get the 3M status, you need to have been excellent at what you do. This ranking is not something done over time as excellence levels need to be maintained.
• Hires engineers who star in complicated projects
When your engineers only deal with simple tasks, you are unlikely to be on the 3M status list. Your engineers need to have the know-how and creativity to deal with complex projects.
• Welcomed into 3M labs by the design Engineers
For 3M preferred status, you can also get welcomed into 3M labs. That means that the level of knowledge is only going to go higher due to this exposure.
What the above point means is that with this status, you will have access to top-end converters. This situation will be the partners you will do business with and make work much easier for you. You will be sharing tech and getting feedback from the world’s best.
The trust levels that come with the status are tremendous and open up new opportunities for new products. Regardless of the raw materials used during the manufacturing process, with 3M, the trust is that the end product will be quality. On top of all that, 3M gets loyalty.
Some of the royalties that are received are business development investments and significant discounts from 3M. This move can help ensure the business saves on a lot by reducing expenditure. It also elevates the converter higher at 3M – this is basically for quick deliveries.
When you are a 3M preferred status, things will generally go easy with customer service. You will get more attention, and specific exclusive products will be available. With a 3M status, you will get the first access to the new products. Where marketing is concerned, when you have 3M status, you will have connections to 3M’s marketing. These minds make it easy to create a solid strategy; you also get some financial assistance.
A mistake that people tend to make is to think that 3M preferred is different from 3M. It entails distinct and a bit different about what you get with either one of them.
What to Do with the Preferred That Matters
You need first to note that only 60 out of the thousands of the converters that operate in the U.S have attained the 3M Preferred status. It is a considerable achievement when you get this status as it will come with far more benefits, as stated above.
What you do with the status counts in the end, as you need to maintain it. There’s a need to take full advantage of what the status offers to fulfill the levels of excellence that come with the 3M Preferred status.